Copenhagen Flames was one of Denmark’s largest and most prominent esports organizations, with a primary focus on Counter-Strike. The organization competed at the highest level, facing off against some of the best teams in the world.
Their target audience was broad, encompassing esports enthusiasts ranging from 13 to 30 years old—a demographic highly engaged in competitive gaming. As a result, they sought designs that would fully capture and embody the dynamic and immersive atmosphere of esports.
My Approach
Designing for Copenhagen Flames was an incredibly rewarding experience, as it challenged me to push creative boundaries and develop bold, distinctive visual expressions.
To achieve this, I dedicated significant time to exploring layers of textures, effects, and focal points, ensuring that each element contributed to a visually striking composition. Additionally, I focused on creating strong contrasts within the design to effectively highlight key information, ensuring clarity and impact. This project allowed me to experiment with dynamic visual elements while maintaining a cohesive and engaging aesthetic.